
After founding a company, practical needs arise immediately: issuing the first invoices, tracking working hours, and managing the accounts. These tasks are often perceived as burdensome by startups and freelancers and call for simple, efficient tools tailored to their specific needs.
DeepNinja, the all-in-one business software for small businesses and independent professionals in Switzerland, was developed precisely to meet these demands. Designed within the Abacus ecosystem, DeepNinja brings together the most important administrative functions on a single platform – with a strong focus on user-friendliness and reliability.
To learn more about the vision behind the project, we interviewed Patrick Sutter, Project Manager of DeepNinja. He shares insights into the origins of the platform, its key features, and the future of administrative management for new businesses.
1. How did the idea for DeepNinja come about, and who is the platform aimed at?
Patrick Sutter: DeepNinja was born out of the need to create a simple, accessible business software specifically for small businesses and sole proprietors in Switzerland – without the entry barriers of classic ERP systems. DeepNinja is ideal for people who are not accountants but still want to keep their admin under control.
2. What are the most common challenges startups and freelancers face in their daily operations?
Patrick Sutter: The main pain points are issuing and paying invoices, tracking payments, recording working hours, and doing the bookkeeping. Many also feel uncertain about whether they are doing everything correctly and in compliance with regulations. This is exactly where DeepNinja comes in: we provide a tool that makes these tasks simple and secure.
3. What are the main features of DeepNinja to address these challenges?
Patrick Sutter: DeepNinja integrates time tracking, invoicing, expense management, banking, and accounting into one intuitive interface. Everything is interconnected – for example, recorded hours can be directly assigned to a job, which can then be converted into an invoice upon completion. Our goal is to provide a complete management solution in a web application – straightforward and clear. The smartphone app “AbaClik AI” also allows users to record working hours, services, supplier invoices, and expense receipts on the go.
4. How does DeepNinja differ from other business software solutions on the market?
Patrick Sutter: The biggest difference is its ease of use and seamless integration into the Abacus and DeepCloud ecosystems. DeepNinja functions as a fully cloud-based ERP system – simple on the surface, yet powerful behind the scenes.
5. How important is integration with other solutions such as DeepCloud or Abacus ERP?
Patrick Sutter: Very important. Growing businesses need to be able to scale without starting from scratch. Companies that start with DeepNinja can later transition to Abacus ERP or DeepCloud solutions without media disruptions or data loss.
6. What aspects of user experience did you focus on during development?
Patrick Sutter: Our focus was clearly on simple processes, clean interfaces, and avoiding technical jargon. The software should be motivating, not overwhelming. We wanted to create a tool that simplifies administrative work, not complicates it.
7. What feedback do you hear most often? Do you have any success stories?
Patrick Sutter: Many users praise how clear and easy it is to manage all processes centrally. One story that touched us came from a business owner who saves many hours of administrative work each week thanks to DeepNinja – time he now spends with his family. He is still impressed by the simplicity of invoicing and the efficiency of the automated bank reconciliation. Managing outstanding invoices has become a breeze.
8. What new features or developments are planned for DeepNinja?
Patrick Sutter: We are constantly working on improvements. Upcoming features include the addition of dunning fees, improved handling of expenses including credit card transactions, and further simplifications in accounting. Our goal is to make DeepNinja even more flexible and comprehensive.
9. What advice would you give to startups or freelancers looking for business software?
Patrick Sutter: Look for a solution that not only meets your current needs but can grow with you. Pay attention to user-friendliness and integration capabilities. And above all: spend less time on admin and more on what truly excites you.
Conclusion
This interview with Patrick Sutter not only gave us a better understanding of the philosophy behind DeepNinja but also highlighted the real value that a tailored platform can bring to young businesses. Managing everyday tasks in a simple and integrated way enables startups and freelancers to focus on what matters most: building and growing their business.
You can find more information about DeepNinja and its features on the official website: www.deepninja.swiss.
Would you like to learn more about the Abacus ecosystem? In this blog article, we explore how Abacus, DeepCloud, and Hoop support the Swiss fiduciary sector throughout the entire company life cycle.
This blog article does not constitute legal advice, it is made available “as is” and makes no claim to completeness or accuracy. Hoop makes no warranty or liability as to its content. This is excluded to the extent permitted by law. Use is at your own risk. Legal advice is recommended if necessary.
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